What do Mozilla, Walmart, and AliExpress have in common? They made their pages load faster and saw fantastic results: up to 1% increase in profits for each 100 ms improvement in page load times. When done right, image optimization can boost web performance and conversions. So, where and how do you start?
In just 1 hour, you’ll learn:
- The connection between site performance and business results;
- The reasons behind the upcoming changes to Google's Lighthouse metrics (used to evaluate page performance), and how they will affect your website;
- What’s hot and what’s not in content delivery in 2020;
- What the four major image optimization techniques are, and the easiest way to implement them for your website.
Whether you’re new to Adaptive Delivery technology, or have already tried and tested it, you’ll find fresh insights on how to empower your website’s performance by optimizing images. You’ll also see before-and-after real-world examples from the eCommerce field.
As a result, you will be able to effectively optimize your site's images, improve rankings in search results, and generally improve your website's customer experience.
